Remember, I’m just a bit of software

Unlike some people, I’m partial to a spot of anthropomorphism, which is why I was delighted to receive this email after ordering some cards from Moo

Hello Matt

I’m Little MOO – the bit of software that will be managing your order with us. It will shortly be sent to Big MOO, our print machine who will print it for you in the next few days. I’ll let you know when it’s done and on its way to you.

Please do not remove the photos you have chosen from your account until the cards have been printed, or some of your cards may come out blank.

You can track and manage your order at: http://www.moo.com/account
Please note, as your order will be shipped via Royal Mail First Class/Airmail, it should be with you in around 10 working days, but it won’t have a tracking number.

Remember, I’m just a bit of software. So, if you have any questions regarding your order please first read our Frequently Asked Questions at: http://www.moo.com/faqs/ and if you’re still not sure, contact customer services (who are real people) at: http://www.moo.com/service/

Thanks,

Little MOO, Print Robot

It’s a simple positioning seen through with total conviction. I love it. And so does my email client, Fluffy.

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Published by

mattedgar

Product strategy and design leadership in web and mobile media. Before that I was a newspaper journalist and history student

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