“No one’s laughing at the lenses”, or the service-dominant logic of my new pair of specs

I'm typing this on the sofa. Across the living room, the laptop display is mirrored to the television. I can comfortably read them both. Unremarkable to you, maybe. To me it seems like magic because just before Christmas I picked up my first pair of varifocals. While people have been complimenting me on the frames … Continue reading “No one’s laughing at the lenses”, or the service-dominant logic of my new pair of specs

Delivering digital service: this much I have learned

The year is 2000. I am a product manager. I’ve worked with designers and a usability specialist to specify a new feature for a consumer news service for a major telecoms operator. But what comes back from engineering is unrecognisable. It doesn't work as we specified. Worse than that, the engineers have added all sorts … Continue reading Delivering digital service: this much I have learned